Greetings members of the Global Polis.
My name is Sherman Newbalance, founder and CEO of Newbalance shoes. I would like to speak to you all today in he hopes of communicating specific information. Information which will dictate the nature of future information. Future information will be expressed via text, image, video, or auditory pattern.
To what affect this conglomeration may have means little, as it is merely an archival exercise. Or perhaps entertainment to a few. It’s motivation is one of purely personal inspiration, and in no way reflects the operations of my professional vocation.
Therefore the intent of such a personal endeavor is to materialize an alternative artery through which my ideas can flow. It is necessary, relieve the mind of such a task as the mind is subject to change.
The constant barrage of external stimuli leaves many thoughts and ideas swallowed,submerged and reduced to an indiscernible lake of data. Data that can only to be identified by a lens which changes at every moment of everyday, leaving what describable characteristics left to be distinguished- distorted, and therefore unreliable.
So I then tattoo my thoughts across the digital landscape. Externalizing them, depersonalizing them. Leaving them fossilized and independent of their producer. So much so that they may even appear alien within moments of their creation.
But they will be there forever. So long as I am not writing on a cloud. I look forward to the future of this operation.
Founder and CEO of Newbalance Shoes
-Sherman Newbalance